Before you publish your website, the first thing you need to have is a domain name. But wait a minute, what is a domain name really? We’ll keep it a bit simple, a domain name is like a unique name. Actually, its a unique name on the internet. For a site’s visitors to reach the site, they need in one way or another to use the website’s unique name (domain name). The domain name locates an entity or organization on the internet. For example a domain name like www.shujaahost.co.ke locates the internet address for our website “shujaahost.co.ke”.
Bellow we have discussed some key points to consider when choosing a domain name for your website.
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Easy To Remember
Try to figure out a name that your visitors will easily remember. For example, if your website is about children’s clothes, you can play around with words like kidsclothes.com. Just be creative but keep it simple to memorize. This will help your visitors to easily locate the site.
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Try To Keep It Short
Besides being memorable, keeping it short will help your visitors not to mistype it. The risk of mistyping is that visitors end up being taken to a completely different website or getting “page not found” error in their browsers. That will cost you of course!
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Descriptive of your business
Try to figure out names that somehow describes what your business is about. For example a website like goal.com keeps its visitors up to date with football game fixtures and match results. Such domain names are important especially when trying to do a search engine optimization (SEO) for your site.
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Include your Keywords.
Besides your domain name being descriptive of what you do, use your business keywords as well. For example, if your business gives soft loans to its clients, you can come up with something like, Instantloans.com or Swiftloans.com. The reason for use of keywords in the domain name is for SEO purposes. Such names helps in improving your website’s search engine rankings.
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Target your local area.
If your intention is to target local clients, try to include the name of your local city or town in the address. For example, something like nairobiloans.com. This is easy for local clients to identify and even memorize.
With this, we are confident that you can now figure out a good domain name. We have a great domain suggestion tool on our website that can help you get started. The trick is, make one up for yourself then find out if it exists or someone has already grabbed it. Visit this link and get started with your domain registration process www.shujaahost.co.ke/clientarea/domainchecker.php